Tuesday, April 7, 2009

(IMO) a Blank Canvas

The only thing that marketing and advertising world loves more than a sexually charged or mildly offensive message is a blank canvas. And in the jammed-up, crowded, blink-and-you-miss-it world that we live in today, a blank canvas is a rare thing! After all a brand is not much more than its visual identity... we'll spend billions on figurative crap that looks cool and has the "right" image, but great brands will languish because they never figure out a palatable way to portray themselves in the market.

...but i digress. The point is this fantastic photo ... a marketer's dream... How would you brand your baby? I bet it would pay for college before the kid lost his/her(its) baby teeth.

photo courtesy of the cool hunter design

Don't be offended, just smile.
Posted by at 4/07/2009 09:35:00 AM
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1 comments:

  1. this reminds me of a recent episode of nip/tuck where a mother wanted to get botox injections for her baby, so that the baby could get better modeling gigs. and yes, you're gonna say, "but this is just a tv show". so even if the episode wasn't grounded in any actual surgeries, sometimes it takes extreme exaggerations to realize the absurdity in our own lives, which is exactly the goal of the photo depicted above.
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